+353 863834528

An AI SEO agency in Ireland for ecommerce, travel and sport brands.

SEO and AI Visibility for Brands That Want to Be Found and Cited

We get your brand ranking in Google and recommended in ChatGPT, Gemini and AI Overviews.

Revenue gap found

$185,132

a year, in one free audit

Free audit

3 working days

Hand-checked, with a video

Awards

3 wins

Meta and Aer Lingus

Rank Dough at a glance: senior practitioners who ran SEO for Aer Lingus, Hostelworld, Smyths Toys and Workplace from Meta; client organic click growth; AI citations tracked in ChatGPT, Gemini and Google AI Overviews; three award wins

Brands We’ve Done SEO For

We have run SEO in every kind of market, from toy retail in English to hostel bookings in Korean.

BigLeagueShirts logo
Aer Lingus logo
Workplace from Meta logo
Smyths Toys logo
Hostelworld logo
TrackBarn logo
Little Helpers logo
Tiny Learns
Dental Tourism Albania logo
ProPlayerTeam logo
Youfit Health Clubs logo

Who we are

Our AI Visibility & SEO Team

We are senior practitioners who have run SEO for Aer Lingus, Hostelworld, Smyths Toys and Workplace from Meta. We now apply the same methods to how AI assistants find, trust and cite brands.

Roman Sadowski

Roman Sadowski

AI Visibility & SEO Strategist

David Mason

David Mason

AI Visibility & SEO Analyst

What we do

What We Do: Get Cited By AI and Found In Google

Every engagement starts with an audit. Then we run the programme that closes the gaps, or work alongside your in-house team.

AI Visibility Programme

We build the entity signals, answer-first content and third-party mentions that lead AI assistants to cite you. We track every citation so you see what moves.

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SEO & AI Opportunity Audit

Our starting point. Competitor, keyword and technical analysis plus your AI visibility, turned into a prioritised roadmap.

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SEO Strategy

We map the searches and questions your buyers ask, in Google and in AI assistants, and plan the pages that answer them.

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Managed SEO

We don’t stop at recommendations. We implement the fixes and content ourselves, then report on what changed.

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Technical SEO & AI Crawlability

We fix what stops Google and AI crawlers reading your site: rendering, indexing, speed, structured data and crawler access.

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Content That Gets Cited

Answer-first articles and pages built from real data and expertise, structured so AI assistants can lift and credit them.

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SEO for New Website Builds

Building a new site? We work with your designers and developers so it launches structured to rank in Google and AI answers, instead of fixing SEO after launch. Web design agencies can partner with us white-label.

Recognition

Awards & Recognition

We won “Best Blog” for Workplace from Meta, and “Travel and Tourism” and “Best Use of Search” for Aer Lingus. We were Highly Recommended for “SEO: Best B2B Campaign” and featured in the book “Mastering In-House SEO”.

Digital Media Awards logo

Best Blog

Workplace from MetaWinner

The Drum Search Awards logo

Travel and Tourism

Aer LingusWinner

European Search Awards logo

Best Use of Search

Aer LingusWinner

Digital Media Awards logo

SEO: Best B2B Campaign

Highly Recommended

Mastering In-House SEO book logo

Mastering In-House SEO

The bookFeatured

How we work

From Free Audit to Ongoing Programme

Three steps. You decide after each one whether to go further.

Step 1

Free Search & AI Audit

Send your site and email. Roman checks your site by hand and delivers a one-page report within three working days, with a short video walkthrough.

Deliverable: One-page audit and video

Step 2

SEO & AI Opportunity Audit

A fixed-scope paid audit: competitor, keyword and technical analysis plus your AI visibility, turned into a prioritised roadmap. We agree the price on a call.

Deliverable: Prioritised roadmap

Step 3

AI Visibility Programme

We run the roadmap with you: entity building, answer-first content, third-party mentions and citation tracking, alongside managed SEO.

Deliverable: Citation tracking you can see move

What clients say

What Clients Say

Feedback from the people we have worked with at Workplace from Meta, Aer Lingus and Overherd, and from our clients on Upwork.

The data-driven SEO content strategy we implemented together more than doubled our Blog Organic traffic in one year… an exceptional professional in this field.

Nune Igityan

Senior Growth Manager - Workplace from Meta

Roman’s work was always top quality… I would highly recommend Roman to anyone who wants to take their business to the next level by leveraging SEO and Organic Search.

Ronan Mentor

Product Lead Aer Lingus

Unlike other agencies we spoke to which offered mostly expensive fluff, David truly understands how search engines really work… We’ll absolutely continue to work with David at Rankdough.

Sandy

CEO, Overherd

Rated on Upwork

Top Rated

100%

Job Success score

Completed jobs21

Reviews★★★★★

★★★★★

“We had a fantastic experience with Roman. His knowledge of SEO and marketing in general opened our eyes for many opportunities.”

Upwork client, large ecommerce brand · 2025

★★★★★

“Roman is an outstanding SEO with considerable experience. I would recommend him and will be rehiring him on our next phases for the long term.”

Upwork client, global car rental comparison site · 2023

★★★★★

“Roman provided quality work on time and on budget. Great insights to improve our sites to be SEO friendly… I recommend Roman for any SEO audit.”

Upwork client, hostel booking platform · 2024

Published results

Verified Client Organic Growth

Organic clicks from Search Console, for clients and for the in-house teams we led.

BarbellsAbroad organic clicks chart

BarbellsAbroad: Organic clicks up 938% over 1 year

Cheaperthencars organic clicks chart

Cheaperthencars: Organic clicks up 743% over 3 years

Itinerary Pages organic clicks chart

Itinerary Pages: Clicks up from ~10 to 392 per day, 3,820% in 6 months

Hostelworld Blog organic clicks chart

Hostelworld Blog: Clicks up from ~100 to 2,493 per day, 2,393% in 6 months

Saunascape.ie organic clicks chart

Saunascape.ie: Clicks up from ~2 to 87 per day, 4,250% in 13 months

Smyths Toys organic clicks chart

Smyths Toys: Traffic up from ~2M to 15.99M per month, 700% over 8 years

Your brand next

See where you stand in Google and AI answers

A free, hand-checked audit of your site against your top competitors.

Frequently Asked Questions

Quick answers before you send the form.

What happens after I send the form?

Roman reviews your site by hand and sends a one-page audit within three working days, with a short video walkthrough. If you want to go further, we book a call to discuss the Opportunity Audit.

How much do your services cost?

The audit is free, and it shows your revenue gap and AI visibility gap before you spend anything. For BigLeagueShirts it found an estimated $185,132 a year. We agree the price of the Opportunity Audit and any ongoing work on a call, once we understand your site and goals.

How long does SEO and AI visibility work take to show results?

It depends on your starting point and your competitors. Recent client results: TrackBarn organic clicks up 921% in 9 months, Dental Tourism Albania up 647% in 8 months, and BigLeagueShirts up 108% in 11 months. Your audit roadmap sets out what to expect for your site.

What makes you different from a standard SEO agency?

Most SEO agencies stop at Google rankings. We work on both: getting you found in Google and cited in AI answers from ChatGPT, Gemini and Google AI Overviews. We also implement the work ourselves, and the senior practitioners who ran SEO for Aer Lingus, Hostelworld and Smyths Toys do it.

What is AI visibility?

AI visibility is how often AI assistants such as ChatGPT, Gemini and Google AI Overviews mention or cite your brand when buyers ask questions in your market. A page can rank well in Google and still be missing from those answers.

How do you measure AI citations?

We run a set of real buyer questions for your market through AI assistants and record whether your brand appears, and which competitors or sites get cited instead. We repeat the same questions over time so you can see what changes.

Do you work with in-house teams and agencies?

Yes. We work alongside in-house marketing teams, and with agencies that want to offer SEO and AI visibility as a white-label or referral service.

Get found in search. Get cited by AI.

Send us your site and a note on your top competitors. We’ll come back with where you stand in Google and in AI answers.